Social Media Specialist

The Anacostia Playhouse is looking for a self-motivated Social Media Specialist with a creative eye for storytelling. They will plan, develop and implement social media content that informs, entertains, and engages our viewers.

This is an hourly position, working 10-20 hours a week. The position will support our Marketing and Development departments, and reports to the Executive Artistic Director.

Success Skills include:

• Strong visual skills and a creative eye for digital content.
• Demonstrated track record of creating high-quality and impactful social media assets.
• Enthusiastic team player and collaborator.
• Creative thinker and strategist, willing and able to bring new ideas for execution.
• Passion for theatre and serving the East of the River community.

Responsibilities

• Build a range of engaging social media content (e.g. videos, photos, polls, key messages) across all of the Anacostia Playhouse platforms.
• Create, write/edit, schedule, and publish daily posts on platforms including – but not limited to – Facebook, Instagram, Twitter, and LinkedIn.
• Edit and manage photos and videos for social media purposes.
• Analyze and assess performance across social media channels to measure effectiveness, efficiency, and impact. Prepare biweekly reporting and analysis to track social performance.
• Create and manage content calendar to ensure posts are effectively and strategically executed.
• Provide real-time social media monitoring of comments on platforms, develop a strategy for replying, and direct customer questions to appropriate teams.
• Ensure consistency of the Playhouse social guidelines and brand; manage incoming requests and deliverables.
• Identify new and emerging trends to help find opportunities to reach new audiences.
• Collaborate with Marketing on the development of the Anacostia Playhouse’s overall social media strategy to build brand awareness, and enhance audience engagement.
• Other duties as assigned.

Education and Experience

• BS or BA degree in Communications, Marketing, Journalism, or a related field.
• A minimum of 3-5 years of experience managing social media on behalf of an organization.
• Hands-on experience using and managing various social media platforms including Facebook, Instagram, Twitter, LinkedIn, YouTube, TikTok, etc.
• Demonstrated track record of creating original social media content with images or videos.

Skills

• Strong communication, copywriting, and editing skills.
• Excellent organizational skills: the ability to manage multiple projects and set priorities.
• Knowledge and understanding of the social media landscape, including engagement strategies, content types, and implementation.
• Experience with social media scheduling tools.
• iPhone/Apple user preferred.

Job Type: Hourly

Schedule: Self-determined schedule during core business hours (10 a.m. – 4 p.m.) with the flexibility to work some evenings and weekends as needed.

Work Location: Hybrid remote

How to Apply: For employment consideration, please email your cover letter, resume, and salary requirements to info@anacostiaplayhouse.com.

COVID-19 considerations: Please note: Vaccination is required as a condition of employment and reasonable accommodations will be considered.